Have Artists Found a New Home in the LA Real Estate Industry?

Art is playing a huge role in the real estate industry right now. Purchasing or renting artwork to display throughout a property can add value, enhance the overall aesthetic, and make your client’s property more attractive to potential buyers or renters. In LA, where the art scene is thriving, it is a major selling point for both luxury properties and upscale developments.

You’ll definitely want to take advantage of LA’s strong art culture by showcasing local artists in the property, commissioning site-specific installations, or curating a collection of artwork to elevate the space and help potential buyers envision themselves living in the home.

For example, a modern, minimalist home may benefit from bold, abstract artwork, while a more traditional home may be better suited to landscape paintings or classic portraits. In LA, there are many options for sourcing art for home staging — local galleries, art fairs, and online marketplaces.

When it comes to placing art in a staged home, it’s important to consider the placement and framing of the artwork. Art should be hung at eye-level and positioned to complement the furniture and décor in the room. Neutral framing can help the artwork blend seamlessly into the space.

In addition to adding value to a property, incorporating art has a positive impact on the surrounding community. You’re able to provide opportunities for local artists to showcase their work to a wider audience and provide an opportunity for artists to earn income. It also helps artists build relationships with you as an agent, interior designers, and other professionals in the industry.