— Pixals Retail
Architectural Micro LED for luxury retail. Flagship stores, boutiques and storefronts — designed to disappear into the architecture and dominate the moment a customer arrives.
Most retail LED is signage. Pixals retail is architecture. Sub-millimetre Micro LED installed flush into the wall, behind glass, or as the wall itself — calibrated to the brand, tuned to the lighting in the room, and capable of producing the kind of depth that pulls a customer across the threshold before they realise it.
Pixals delivers the canvas and the content. Our partnership with FACTORY311 means every install ships with the option of bespoke 3D, AI-generated and motion content designed for the panel, the season, and the way light moves through the space.
We work across the full luxury-retail spectrum — from singular flagship installations to multi-store boutique rollouts and department-store galleries. Same studio, same calibration process, same after-sale support.
Architectural · signature install
Singular installations that define the space. Multi-zone Micro LED programmes, transparent storefronts that turn the entire vitrine into media, and architectural walls that integrate with the store's interior architecture. For brands where the store itself is the campaign.
Refined · in-store environment
For independent luxury brands, fashion houses and concept stores. AURA Pro Sub Mill installations sit inches from the customer — perfect for jewellery rooms, fitting spaces, and intimate product-storytelling walls where depth and skin tone matter.
Multi-zone · curated programmes
For Selfridges-tier department stores, luxury malls and gallery retail concepts. Multi-format installations — lobby walls, vertical façades, ceiling integrations and brand-island activations. Often paired with ongoing seasonal content programming via the Pixals Studio.
A multi-zone Micro LED programme installed inside Neiman Marcus NYC — one of the most photographed luxury retail environments in the United States. The brief was to create an interior moment that competed with the Hudson Yards architecture without imposing on it.
The result: seamless fine-pitch AURA panels installed flush into the store's interior architecture, calibrated to the daylight that pours through the building's glass façade and programmed with seasonal brand content that evolves with the merchandising.
"Customers don't see the screen. They see the room. That's the whole point."
Most retail windows are dark by 9 PM. A Pixals storefront keeps working — producing brand content, running seasonal campaigns, engaging late-night foot traffic and the early-morning commuter walk-by.
We program after-hours content through the Pixals Studio — bespoke 3D, AI-generated and motion pieces tuned to the brand and refreshed seasonally. Your glass becomes the campaign, year-round, no staff required.
From sub-millimetre interior walls to transparent storefronts and outdoor architectural façades. Use the configurator to match an AURA tier to your space.
Sub-millimetre 0.93mm pitch with SolidSkin anti-reflective coating. The flagship for close-viewing retail environments — jewellery rooms, fitting suites, intimate product storytelling walls.
Explore in configurator →Up to 80% see-through transparent Micro LED mesh. Turns a glass storefront into media that disappears when off and dominates when on. The Pixals signature for luxury windows.
Explore in configurator →Curved or flat outdoor Micro LED with IP65 weather sealing. For retail exteriors, architectural building integration and signature outdoor moments that anchor a flagship's street presence.
Explore in configurator →Every Pixals retail install ships with the option of bespoke content production via the Pixals Studio — powered by our partnership with FACTORY311 (est. 2007). Seventeen years of fashion, music and editorial storytelling, now built for the Micro LED canvas you're commissioning.
Explore the Studio →
— Start a retail project
Tell us about the store, the architecture, the brand and the moment. We'll respond within 24 hours with a one-page visual treatment and a confirmation that the studio can take the project on.